Cultura global/realización local

Apuntes hacia un estudio del impacto del manganime en Argentina

Authors

  • Diego Labra Universidad Nacional de La Plata

DOI:

https://doi.org/10.15460/apropos.4.1523

Keywords:

Manganime; Globalization; Cultural Product; Consumer; Comic; Global Circulation; Popular Culture., Manganime, Globalization, Cultural Product, Consumer, Comic, Global Circulation, Popular Culture

Abstract

From its world premiere during the 1990s, anime and manga began to conquer all markets, and especially the last and largest that still resisted them, the United States. Our objective here is to trace some initial lines of research in which we propose to approach the phenomenon, and in particular, its impact on the Argentine market. From the existing bibliography it is possible to verify the dominant presence of imported manganime in the country, but also differences with respect to the most studied Anglo-Saxon examples. Our hypothesis maintains that although the diffusion and success of Japanese cultural products has been a global issue, the realization in each market was tied to particularities specific to each case, from the history of the cultural industry in each country to the socio-cultural conditions that informed the appropriation.

Author Biography

Diego Labra, Universidad Nacional de La Plata

Diego Labra is a Professor in History and Doctor in Social Science by Universidad Nacional de La Plata, and currently he is a posdoctoral scholarship recipient by CONICET. He has conducted research stays in Universität Rostock, Germany on two different occasions (with financing by DAAD and CUAA/DAHZ), and he is presently a student of the joint PhD program offered by UNLP and Uni-Rostock. His general area of expertise lays in cultural studies and history, and more specifically mass culture, print history and comics’ studies.

Citations
1
2
1 citations recorded by Crossref
  
  1. ‘One man’s junk culture . . .’: A state-of-the-art review on the problem of mass culture in Argentine cultural studies
    Diego Labra et al. (2021)
    International Journal of Cultural Studies
    DOI: 10.1177/1367877920972126

2 citations recorded by Semantic Scholar
  
  1. “La Industria Está Llena de Otakus”: Cultura de Masas Japonesa y Economía Política de la Comunicación
    Federico Álvarez Gandolfi (2021)
    DOI: 10.26807/RP.V25I111.1789

  2. ‘One man’s junk culture . . .’: A state-of-the-art review on the problem of mass culture in Argentine cultural studies
    Diego Labra (2020)
    DOI: 10.1177/1367877920972126

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Further information

Received

2020-06-11

Published

2020-06-11

How to Cite

[1]
Labra, D. 2020. Cultura global/realización local: Apuntes hacia un estudio del impacto del manganime en Argentina . apropos [Perspektiven auf die Romania]. 4 (Jun. 2020), 55–68. DOI:https://doi.org/10.15460/apropos.4.1523.